Eliud Kipchoge will line up at the Nike Melbourne Marathon Festival on Sunday 11 October, eight days from now, as the third stop on the seven-continent world tour he launched this year. The two-time Olympic champion has already run Cape Town in May and Porto Alegre in July, where he finished 12th, and Melbourne gives the project its first appearance in Oceania. The marathon finishes inside the Melbourne Cricket Ground, a stadium finish that organisers have leaned on heavily in their promotion of the weekend.

The course Kipchoge will run is not the one Melbourne's regulars know. The organisers say the redesigned marathon route carries roughly 20 per cent less elevation and around 30 per cent fewer turns than the previous layout, changes aimed squarely at making the course faster and easier to run in a rhythm. For a runner of Kipchoge's experience, fewer sharp turns matter less than they do for a mass field, but the flatter profile has nonetheless revived the question of how fast the race could be run.

That question has already been put to him, and his answer has been characteristically measured. Asked about the course record, Kipchoge's reply was simply that he wants to run a beautiful race, a phrase that fits the tone of a tour built around visiting new places and new running communities rather than chasing a single time. Having spoken warmly of Australia's running scene, he said the passion he experienced there before would stay with him for a lifetime. The tour's results so far, including a mid-pack finish in Brazil, suggest the objective is participation and visibility as much as the clock.

Beyond the elite race, the numbers around the festival are striking. Organisers expect around 66,000 participants across all distances, the largest edition in the event's history, and both the marathon and the half marathon are sold out. The 10km, 5km, 3km and mini-marathon distances still have places available. A weekend of that scale in the middle of the Australian spring underlines how far Melbourne's profile has risen, with Kipchoge's appearance acting as the headline draw for a participation event that was already growing.

For readers following the tour, Melbourne will be the next benchmark after a stop in South America that tempered expectations. Kipchoge turns 42 in November and has been explicit that this season is about reach rather than results, but a strong run on a purpose-built fast course would still carry weight. The Melbourne race falls on the same day as the Chicago Marathon, where Jacob Kiplimo defends his title against the deepest field in years, setting up a weekend with two very different marathon stories on opposite sides of the world.